Marketing Project Management Software Market Analysis By Type And Application- Global Industry Analysis And Forecast To 2023

Published On : February 2018 Pages : 120 Category: Next Generation Technology Report Code : IC02584

Industry Outlook and Trend Analysis

The Marketing Project Management Software Market is expected to garner maximum market growth by 2023, while registering itself at a significant compound annual growth rate (CAGR) during the forecast period. Marketing project management is subjectively not quite the same as different business procedures, techniques, and approaches and in some courses, it's much more challenging. As marketing projects are generally creative it can be more complex. Moreover, marketing project management is naturally iterative, in light of the fact that the data and information that groups need to settle on insightful choices just ends up noticeably accessible as the undertaking moves forward. In the past, project managers in charge of promoting ventures were compelled to use manual, wasteful or excessively complex solutions. There are various advantages of marketing project management software such as viewing plans, outlines, calendars, roadmaps, and charts, managing the project timing, notes, documents, action items, and tags and organize projects to mirror your marketing organization. There is a wide adoption of marketing project management software among organizations, as they have different advertising exercises alongside adequate funding to put resources into marketing project management software for guaranteeing upgraded and advanced marketing, enhanced client connections, alongside repurposing of the computerized substance to help marketing endeavors.

Type Outlook and trend Analysis

Developing demand for cloud-based marketing project management software to diminish costs and enhance profitability is anticipated to drive the development of security services over the figure time frame. On-premise services are anticipated to have a high development attributable to the expanding dangers from regular extremist exercises. Cloud-based software offer various advantages such as keeping track and customer success team members informed of all issues, so they can proactively manage client relationships, access complete visibility for all marketing projects in the pipeline and portfolio, allocate and re-allocate resources on the basis of requirement, availability, and skillset, allow team members to fill out time sheets immediately after a task is completed. The usage of cloud-based marketing project management software is anticipated to be expansive among SMBs for enhancing their business progressions and responding to the switching customer conduct such as rising consumption of internet at a condensed cost.

Application Outlook and Trend Analysis

On the basis of application the market is segmented into large enterprises and small and medium business (SMB). The use of cloud-based marketing project management software in SMBs is expected to be far reaching for the main goal of improving their business movements and reacting to the changing client behavior, for example, rising usage of the internet at a consolidated cost. Furthermore, large enterprises use project management software solutions to manage costs and risks of projects, collaborate on real time basis and share documents. These products additionally provide numerous advantages to empower organizations to finish their undertakings on schedule and within budget. Thus, endeavors are extensively adopting this kind of programming.

Regional Outlook and Trend Analysis

The marketing project management software has experience significant adoption rate among larger as well a small organizations, as they have different promoting exercises alongside adequate finances to put resources into marketing project management software for guaranteeing upgraded and enhanced advertising especially in the developing countries of the Asia Pacific region. Besides, North America by and large and United States and Canada specifically are quickly adopting marketing project management software as there is a significant usage of cell phones and online networking crosswise over authoritative work processes for persistent availability among representatives for empowering lithe administrations to its clients.

Competitive Insights

The leading players in the market are Deltek, Clarizen, Smartsheet, Replicon PPM, Mavenlink, Oracle India Private Limited, Workfront and One2Team. The major players in the market are profiled in detail in view of qualities, for example, company portfolio, business strategies, financial overview, recent developments, and share of the overall industry.

The Marketing Project Management Software Market is segmented as follows-

By Type:

  • Cloud based
  • On premise

By Application:

  • Small and Medium Business (SMB)
  • Large Enterprises

By Region:

  • North America
  • U.S
  • Canada
  • Mexico
  • Europe
  • Germany
  • France
  • UK
  • Italy
  • Spain
  • Rest of Europe
  • Asia-Pacific
  • Japan
  • China
  • Australia
  • India
  • South Korea
  • Rest of Asia-Pacific
  • Rest of the World
  • Brazil
  • South Africa
  • Saudi Arabia
  • Turkey
  • United Arab Emirates
  • Others

Some of the key questions answered by the report are:

  • What was the market size in 2014 and forecast from 2015 to 2023?
  • What will be the industry market growth from 2015 to 2023?
  • What are the major drivers, restraints, opportunities, challenges, and industry trends and their impact on the market forecast?
  • What are the major segments leading the market growth and why?
  • Which are the leading players in the market and what are the major strategies adopted by them to sustain the market competition?

Market Classification

  • Marketing Project Management Software Market, By Type, Estimates and Forecast, 2014-2023 ($Million)
    • Cloud based
    • On premise
  • Marketing Project Management Software Market, By Application, Estimates and Forecast, 2014-2023 ($Million)
    • Small and Medium Business (SMB)
    • Large Enterprises
  • Marketing Project Management Software Market, By Region, Estimates and Forecast, 2014-2023 ($Million)
    • North America
  • North America  Marketing Project Management Software Market, By Country
  • North America  Marketing Project Management Software Market, By Type
  • North America  Marketing Project Management Software Market, By Application
    • U.S.  Marketing Project Management Software Market, By Type
    • U.S. Marketing Project Management Software Market, By Application
    • Canada  Marketing Project Management Software Market, By Type
    • Canada  Marketing Project Management Software Market, By Application
    • Mexico  Marketing Project Management Software Market, By Type
    • Mexico  Marketing Project Management Software Market, By Application
    • Europe
  • Europe Marketing Project Management Software Market, By Country
  • Europe Marketing Project Management Software Market, By Type
  • Europe Marketing Project Management Software Market, By Application
    • Germany  Marketing Project Management Software Market, By Type
    • Germany  Marketing Project Management Software Market, By Application
    • France Marketing Project Management Software Market, By Type
    • France Marketing Project Management Software Market, By Application
    • UK   Marketing Project Management Software Market, By Type
    • UK   Marketing Project Management Software Market, By Application
    • Italy   Marketing Project Management Software Market, By Type
    • Italy   Marketing Project Management Software Market, By Application
    • Spain   Marketing Project Management Software Market, By Type
    • Spain   Marketing Project Management Software Market, By Application
    • Rest of Europe   Marketing Project Management Software Market, By Type
    • Rest of Europe   Marketing Project Management Software Market, By Application
    • Asia-Pacific
      • Asia-Pacific   Marketing Project Management Software Market, By Country
      • Asia-Pacific   Marketing Project Management Software Market, By Type
      • Asia-Pacific   Marketing Project Management Software Market, By Application
        • Japan   Marketing Project Management Software Market, By Type
        • Japan   Marketing Project Management Software Market, By Application
        • Australia   Marketing Project Management Software Market, By Type
        • Australia   Marketing Project Management Software Market, By Application
        • India   Marketing Project Management Software Market, By Type
        • India   Marketing Project Management Software Market, By Application
        • South Korea   Marketing Project Management Software Market, By Type
        • South Korea   Marketing Project Management Software Market, By Application
        • Rest of Asia-Pacific   Marketing Project Management Software Market, By Type
        • Rest of Asia-Pacific   Marketing Project Management Software Market, By Application
    • Rest of the World
      • Rest of the World   Marketing Project Management Software Market, By Country
      • Rest of the World   Marketing Project Management Software Market, By Type
      • Rest of the World   Marketing Project Management Software Market, By Application
        • Brazil   Marketing Project Management Software Market, By Type
        • Brazil   Marketing Project Management Software Market, By Application
        • South Africa   Marketing Project Management Software Market, By Type
        • South Africa   Marketing Project Management Software Market, By Application
        • Saudi Arabia   Marketing Project Management Software Market, By Type
        • Saudi Arabia   Marketing Project Management Software Market, By Application
        • Turkey   Marketing Project Management Software Market, By Type
        • Turkey   Marketing Project Management Software Market, By Application
        • United Arab Emirates   Marketing Project Management Software Market, By Type
        • United Arab Emirates   Marketing Project Management Software Market, By Application
        • Others   Marketing Project Management Software Market, By Type
        • Others   Marketing Project Management Software Market, By Application

Table of Contents

1.       Introduction

1.1.       Report Description

1.2.       Research Methodology

2.       Executive Summary

2.1.       Key Highlights

3.       Market Overview

3.1.       Introduction

3.1.1.  Market Definition

3.1.2.  Market Segmentation

3.2.       Market Dynamics

3.2.1.  Drivers

3.2.1.1.    Increasing need for guaranteeing upgraded and advanced marketing

3.2.2.  Restraints

3.2.3.  Opportunities

3.2.3.1.    Emerging Markets to Offer Lucrative Growth Opportunities

4.       Marketing Project Management Software  Market, By Type

4.1.       Introduction

4.2.       Global Marketing Project Management Software  Sales, Revenue and Market Share by Type (2014-2017)

4.2.1.  Global Marketing Project Management Software  Sales and Sales Share by Type (2014-2017)

4.2.2.  Global Marketing Project Management Software  Revenue and Revenue Share by Type (2014-2017)

4.3.       Marketing Project Management Software  Market   Assessment and Forecast, By Type, 2014-2023

4.4.       Cloud based

4.4.1.  Market Assessment and Forecast, By Region, 2014-2023($Million)

4.5.       On premise

4.5.1.  Market Assessment and Forecast, By Region, 2014-2023($Million)

5.       Marketing Project Management Software  Market, By Application

5.1.       Introduction

5.2.       Global Marketing Project Management Software  Sales, Revenue and Market Share by Application (2014-2017)

5.2.1.  Global Marketing Project Management Software  Sales and Sales Share by Application (2014-2017)

5.2.2.  Global Marketing Project Management Software  Revenue and Revenue Share by Application (2014-2017)

5.3.       The Marketing Project Management Software  Market   Assessment and Forecast, By Application, 2014-2023

5.4.       Small and Medium Business (SMB)

5.4.1.  Market Assessment and Forecast, By Region, 2014-2023($Million)

5.5.       Large Enterprises

5.5.1.  Market Assessment and Forecast, By Region, 2014-2023($Million)

6.       Marketing Project Management Software  Market, By Region

6.1.       Introduction

6.2.       Marketing Project Management Software  Market Assessment and Forecast, By Region, 2014-2023 ($Million)

6.3.       Global Marketing Project Management Software  Sales, Revenue and Market Share by Regions

6.3.1.  Global Marketing Project Management Software  Sales by Regions (2014-2017)

6.3.2.  Global Marketing Project Management Software  Revenue by Regions (2014-2017)

6.4.       North America

6.4.1.  North America Marketing Project Management Software  Sales and Growth Rate (2014-2017)

6.4.2.  Market Assessment and Forecast, By Country, 2014-2023($Million)

6.4.3.  Market Assessment and Forecast, By Type, 2014-2023($Million)

6.4.4.  Market Assessment and Forecast, By Application, 2014-2023($Million)

6.4.5.  U.S.

6.4.5.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.4.5.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.4.6.  Canada

6.4.6.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.4.6.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.4.7.  Mexico

6.4.7.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.4.7.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.5.       Europe

6.5.1.  Europe Marketing Project Management Software  Sales and Growth Rate (2014-2017)

6.5.2.  Market Assessment and Forecast, By Country, 2014-2023($Million)

6.5.3.  Market Assessment and Forecast, By Type, 2014-2023($Million)

6.5.4.  Market Assessment and Forecast, By Application, 2014-2023($Million)

6.5.5.  Germany

6.5.5.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.5.5.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.5.6.  France

6.5.6.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.5.6.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.5.7.  UK

6.5.7.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.5.7.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.5.8.  Italy

6.5.8.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.5.8.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.5.9.  Spain

6.5.9.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.5.9.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.5.10.      Rest of Europe

6.5.10.1. Market Assessment and Forecast, By Type, 2014-2023($Million)

6.5.10.2. Market Assessment and Forecast, By Application, 2014-2023($Million)

6.6.       Asia-Pacific

6.6.1.  Asia-Pacific Marketing Project Management Software  Sales and Growth Rate (2014-2017)

6.6.2.  Market Assessment and Forecast, By Country, 2014-2023($Million)

6.6.3.  Market Assessment and Forecast, By Type, 2014-2023($Million)

6.6.4.  Market Assessment and Forecast, By Application, 2014-2023($Million)

6.6.5.  Japan

6.6.5.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.6.5.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.6.6.  China

6.6.6.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.6.6.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.6.7.  Australia

6.6.7.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.6.7.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.6.8.  India

6.6.8.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.6.8.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.6.9.  South Korea

6.6.9.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.6.9.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.6.10.      Rest of Asia-Pacific

6.6.10.1. Market Assessment and Forecast, By Type, 2014-2023($Million)

6.6.10.2. Market Assessment and Forecast, By Application, 2014-2023($Million)

6.7.       Rest of the World

6.7.1.  Rest of the World Marketing Project Management Software  Sales and Growth Rate (2014-2017)

6.7.2.  Market Assessment and Forecast, By Country, 2014-2023($Million)

6.7.3.  Market Assessment and Forecast, By Type, 2014-2023($Million)

6.7.4.  Market Assessment and Forecast, By Application, 2014-2023($Million)

6.7.5.  Brazil

6.7.5.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.7.5.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.7.6.  Turkey

6.7.6.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.7.6.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.7.7.  Saudi Arabia

6.7.7.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.7.7.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.7.8.  South Africa

6.7.8.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.7.8.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.7.9.  United Arab Emirates

6.7.9.1.    Market Assessment and Forecast, By Type, 2014-2023($Million)

6.7.9.2.    Market Assessment and Forecast, By Application, 2014-2023($Million)

6.7.10.      Others

6.7.10.1. Market Assessment and Forecast, By Type, 2014-2023($Million)

6.7.10.2. Market Assessment and Forecast, By Application, 2014-2023($Million)

7.       Company Profiles

7.1.       Deltek

7.1.1.  Business Overview

7.1.2.  Product Portfolio

7.1.3.  Strategic Developments

7.1.4.  Marketing Project Management Software  Sales, Revenue and Market Share

7.2.       Clarizen

7.2.1.  Business Overview

7.2.2.  Product Portfolio

7.2.3.  Strategic Developments

7.2.4.  Marketing Project Management Software  Sales, Revenue and Market Share

7.3.       Smartsheet

7.3.1.  Business Overview

7.3.2.  Product  Portfolio

7.3.3.  Strategic Developments

7.3.4.  Marketing Project Management Software  Sales, Revenue and Market Share

7.4.       Replicon PPM

7.4.1.  Business Overview

7.4.2.  Product Portfolio

7.4.3.  Strategic Developments

7.4.4.  Marketing Project Management Software  Sales, Revenue and Market Share

7.5.       Mavenlink

7.5.1.  Business Overview

7.5.2.  Product Portfolio

7.5.3.  Strategic Developments

7.5.4.  Marketing Project Management Software  Sales, Revenue and Market Share

7.6.       Oracle India Private Limited

7.6.1.  Business Overview

7.6.2.  Product Portfolio

7.6.3.  Strategic Developments

7.6.4.  Marketing Project Management Software  Sales, Revenue and Market Share

7.7.       Workfront

7.7.1.  Business Overview

7.7.2.  Product Portfolio

7.7.3.  Strategic Developments

7.7.4.  Marketing Project Management Software  Sales, Revenue and Market Share

7.8.       One2Team

7.8.1.  Business Overview

7.8.2.  Product  Portfolio

7.8.3.  Strategic Developments

7.8.4.  Marketing Project Management Software  Sales, Revenue and Market Share

8.       Global Marketing Project Management Software  Market Competition, by Manufacturer

8.1.       Global Marketing Project Management Software  Sales and Market Share by Manufacturer (2016-2017)

8.2.       Global Marketing Project Management Software  Revenue and Market Share by Manufacturer (2016-2017)

8.3.       Top 5 Marketing Project Management Software  Manufacturer Market Share

8.4.       Market Competition Trend


List of Tables

*You can glance through the list of Tables and Figures when you view the sample copy of Marketing Project Management Software Market.


Research Methodology

We use both primary as well as secondary research for our market surveys, estimates and for developing forecast. Our research process commence by analyzing the problem which enable us to design the scope for our research study. Our research process is uniquely designed with enough flexibility to adjust according to changing nature of products and markets, while retaining core element to ensure reliability and accuracy in research findings. We understand both macro and micro-economic factors to evaluate and forecast different market segments.

Data Mining

Data is extensively collected through various secondary sources such as annual reports, investor presentations, SEC filings, and other corporate publications. We also refer trade magazines, technical journals, paid databases such as Factiva and Bloomberg, industry trade journals, scientific journals, and social media data to understand market dynamics and industry trends. Further, we also conduct primary research to understand market drivers, restraints, opportunities, challenges, and competitive scenario to build our analysis.

Data Collection Matrix

Data Collection Matrix

Supply Side

Demand Side

Primary Data Sources

  • Manufacturers
  • Distributors & Wholesalers
  • GPOs
  • Physicians/Specialist
  • Healthcare Providers
  • Consumers

Secondary Data Sources

  • Annual Reports/SEC Filings/ Investor Presentations/ Press Releases
  • Government/Associations Publications
  • Case Studies
  • Reference Customers

 

Market Modeling and Forecasting

We use epidemiology and capital equipment-based models to forecast market size of different segments at country and regional level.

  • Epidemiology-based Forecasting Model: This method uses epidemiology data gathered through various publications and from physicians to estimate population of patients, flow of treatment of individual disease and therapies. The data collected through this method includes statics on incidence of disease, population suffering from disease, and treatment population. This method is used to understand:
  • Number of patients for particular device or medical procedure and
  • Repeated use of particular device depending on health and condition of patient
  • Capital-based Forecasting Model: This method of forecasting is based on number of replacements, installed-based and new sales of capital equipment used in various healthcare and diagnostic centers. These three parameters are calculated and forecast is developed. Installation base is calculated as average number of units per facility; while sales for particular year is calculated from number of new and replace units. Secondary data is collected through various supply chain intermediaries and opinion leaders to arrive at installation and sales rate. These techniques help our analysts in validating market and developed market estimates and forecast.

We do forecast on basis of several parameters such as market drivers, market opportunities, industry trends government regulations, raw materials supply and trade dynamics to ensure relevance of forecast with market scenario. With increasing need to granulized information, we used bottom-up methodology for forecasting where we evaluate each regional segment differently and combined all forecast to develop final market forecast.

Data Validation

We believe primary research is a very important tool in analyzing and forecasting different markets. In order to make sure accuracy of our findings, our team conducts primary interviews at every stage of research to gain deep insights into current business environment and future trends and key developments in market. This includes use of various methods such as telephonic interviews, focus groups, face to face interviews and questionnaires to validate our research from all aspects. We validate our data through primary research from key industry leaders such as CEO, product managers, marketing managers, suppliers, distributors, and consumers are frequently interviewed. These interviews provide valuable insights which help us to have better market understanding besides validating our estimates and forecast.

Data Triangulation

data triangulation

Industry Analysis

Qualitative Data

Quantitative Data (2017-2025)

  • Market Dynamics (Drivers, Restraints, and Challenges)
  • Industry Trend Analysis
  • Market Opportunities
  • Government Policies and Regulations, Patent Analysis, and Reimbursement Policies
  • Porter’s Five Forces and PESTLE Analysis
  • Key Developments and Competitive Landscape
  • Market Assessment and Forecast
  • Market Assessment and Forecast, By Product
  • Market Assessment and Forecast, By Technology
  • Market Assessment and Forecast, By Application
  • Market Assessment and Forecast, By End User
  • Market Assessment and Forecast, By Region/Country

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