Customer Data Platform Market - Global Industry Analysis And Forecast To 2027
Published On : September 2018 Pages : 187 Category: Data Center & Networking Report Code : IC091307
Customer Data Platform Market By Type (Engagement, Analytics and Access), Component (Services and Solutions), Delivery Mode (On-Premises and Cloud), Enterprise Size (Large Enterprises and Small & Medium-Sized Enterprises (SMEs), Application (Security Management, Customer Data Platform Marketing Data Segmentation, Customer Engagement & Retention, Personalized Recommendation, Campaign Management, Predictive Analytics and Other Applications) and Vertical (Healthcare & Life Sciences, BFSI, Automobile, Retail & e-Commerce, Energy & Utilities, Media & Entertainment, Travel & Hospitality, IT & Telecommunication and Other Verticals) - Global Industry Analysis And Forecast To 2027
Industry Outlook
Customer Data Platform (CDP) is a management system that is marketer based. Customer Data Platform (CDP) system generates a unified & persistent database of customers which is available to various other systems. The customer data is collected from various sources, and then it is cleaned & combined for creating a single profile of the particular customer. Then this structured information of the customers is provided to other systems of marketing. Customer Data Platform (CDP) is a system that is providing real-time segmentation for the purpose of marketing at personalize level. The use of Customer Data Platform (CDP) is growing due to rising number of marketing firms across the globe that need customer data to marketing products at personalized level, rising investment in new startup firms, more technological development, etc. Therefore, the Customer Data Platform Market is anticipated to expand and has tremendous scope during the forecast period. The global Customer Data Platform Market anticipated to flourish in the future by growing at a significantly higher CAGR.
Market Segmentation
The global Customer Data Platform Market is based on segment, by Type the market is segmented into Engagement, Analytics and Access, by Component the market is segmented into Services and Solutions, by Delivery Mode the market is segmented into On-Premises and Cloud, by Enterprise Size the market is segmented into Large Enterprises and Small & Medium-Sized Enterprises (SMEs), by Application the market is segmented into Security Management, Customer Data Platform Marketing Data Segmentation, Customer Engagement & Retention, Personalized Recommendation, Campaign Management, Predictive Analytics and Other Applications, and by Vertical the market is segmented into Healthcare & Life Sciences, BFSI, Automobile, Retail & e-Commerce, Energy & Utilities, Media & Entertainment, Travel & Hospitality, IT & Telecommunication and Other Verticals.
- Customer Data Platform Market, By Type
- Engagement
- Analytics
- Access
- Customer Data Platform Market, By Component
- Services
- Solutions
- Customer Data Platform Market, By Delivery Mode
- On-Premises
- Cloud
- Customer Data Platform Market, By Enterprise Size
- Large Enterprises
- Small & Medium-Sized Enterprises (SMEs)
- Customer Data Platform Market, By Application
- Security Management
- Customer Data Platform Marketing Data Segmentation
- Customer Engagement & Retention
- Personalized Recommendation
- Campaign Management
- Predictive Analytics
- Other Applications
- Customer Data Platform Market, By Vertical
- Healthcare & Life Sciences
- BFSI
- Automobile
- Retail & e-Commerce
- Energy & Utilities
- Media & Entertainment
- Travel & Hospitality
- IT & Telecommunication
- Other Verticals
Regional Insights
On a global front, the Customer Data Platform Market covers North America (United States, Canada and Mexico), Europe (Germany, UK, France, Russia, Italy, Rest of Europe), Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific), South America (Brazil, Argentina, Columbia, Rest of South America) and Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA). North American region is dominating the Customer Data Platform Market due to presence of number of key players in this region. Asia Pacific region will showcase highest growth rate in the forecasted time span.
Customer Data Platform Market, By Region
-
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- UK
- France
- Russia
- Italy
- Rest of Europe
- Asia-Pacific
- China
- Japan
- South Korea
- India
- Southeast Asia
- Rest of Asia-Pacific
- South America
- Brazil
- Argentina
- Columbia
- Rest of South America
- Middle East and Africa
- Saudi Arabia
- UAE
- Egypt
- Nigeria
- South Africa
- Rest of MEA
Competitive Analysis
The leading players in the market are SessionM, Salesforce, Fospha, SAS Institute, Ensighten, Oracle, Reltio, SAP, Amperity, Nice, mParticle, Adobe, Lytics, Tealium, Ascent360 and BlueConic. The major players in the market are profiled in detail in view of qualities, for example, company portfolio, business strategies, financial overview, recent developments, and market share of the overall industry.
- SessionM
- Salesforce
- Fospha
- SAS Institute
- Ensighten
- Oracle
- Reltio
- SAP
- Amperity
- Nice
- mParticle
- Adobe
- Lytics
- Tealium
- Ascent360
- BlueConic
Some of the key questions answered by the report are:
- What was the market size in 2017 and forecast from 2017 to 2027?
- What will be the industry market growth from 2017 to 2027?
- What are the major drivers, restraints, opportunities, challenges, and industry trends and their impact on the market forecast?
- What are the major segments leading the market growth and why?
- Which are the leading players in the market and what are the major strategies adopted by them to sustain the market competition?
Customer Data Platform Market Classification
o Customer Data Platform Market, By Type, Estimates and Forecast, 2017-2027 ($Million)
o Engagement
o Analytics
o Access
o Customer Data Platform Market, By Component, Estimates and Forecast, 2017-2027 ($Million)
o Services
o Solutions
o Customer Data Platform Market, By Delivery Mode, Estimates and Forecast, 2017-2027 ($Million)
o On-Premises
o Cloud
o Customer Data Platform Market, By Enterprise Size, Estimates and Forecast, 2017-2027 ($Million)
o Large Enterprises
o Small & Medium-Sized Enterprises (SMEs)
o Customer Data Platform Market, By Application, Estimates and Forecast, 2017-2027 ($Million)
o Security Management
o Customer Data Platform Marketing Data Segmentation
o Customer Engagement & Retention
o Personalized Recommendation
o Campaign Management
o Predictive Analytics
o Other Applications
o Customer Data Platform Market, By Vertical, Estimates and Forecast, 2017-2027 ($Million)
o Healthcare & Life Sciences
o BFSI
o Automobile
o Retail & e-Commerce
o Energy & Utilities
o Media & Entertainment
o Travel & Hospitality
o IT & Telecommunication
o Other Verticals
o Customer Data Platform Market, By Region, Estimates and Forecast, 2017-2027 ($Million)
o North America
§ North America Customer Data Platform Market, By Country
o U.S. Customer Data Platform Market
o Canada Customer Data Platform Market
o Mexico Customer Data Platform Market
o Europe
§ Europe Customer Data Platform Market, By Country
o Germany Customer Data Platform Market
o UK Customer Data Platform Market
o France Customer Data Platform Market
o Russia Customer Data Platform Market
o Italy Customer Data Platform Market
o Rest of Europe Customer Data Platform Market
o Asia-Pacific
§ Asia-Pacific Customer Data Platform Market, By Country
o China Customer Data Platform Market
o Japan Customer Data Platform Market
o South Korea Customer Data Platform Market
o India Customer Data Platform Market
o Southeast Asia Customer Data Platform Market
o Rest of Asia-Pacific Customer Data Platform Market
o South America
§ South America Customer Data Platform Market, By Country
o Brazil Customer Data Platform Market
o Argentina Customer Data Platform Market
o Columbia Customer Data Platform Market
o Rest of South America Customer Data Platform Market
o Middle East and Africa
§ Middle East and Africa Customer Data Platform Market, By Country
o Saudi Arabia Customer Data Platform Market
o UAE Customer Data Platform Market
o Egypt Customer Data Platform Market
o Nigeria Customer Data Platform Market
o South Africa Customer Data Platform Market
o Rest of MEA Customer Data Platform Market
Table of Contents
1. Introduction
1.1. Report Description
2. Executive Summary
2.1. Key Highlights
3. Market Overview
3.1. Introduction
3.1.1. Market Definition
3.1.2. Market Segmentation
3.2. Market Dynamics
3.2.1. Drivers
3.2.2. Restraints
3.2.3. Opportunities
3.3. SWOT Analysis
4. Market Analysis by Regions
4.1. North America (United States, Canada and Mexico)
4.1.1. United States Market Status and Outlook (2017-2027)
4.1.2. Canada Market Status and Outlook (2017-2027)
4.1.3. Mexico Market Status and Outlook (2017-2027)
4.2. Europe (Germany, France, UK, Russia, Italy and Rest of Europe)
4.2.1. Germany Market Status and Outlook (2017-2027)
4.2.2. France Market Status and Outlook (2017-2027)
4.2.3. UK Market Status and Outlook (2017-2027)
4.2.4. Russia Market Status and Outlook (2017-2027)
4.2.5. Italy Market Status and Outlook (2017-2027)
4.2.6. Rest of Europe Market Status and Outlook (2017-2027)
4.3. Asia-Pacific (China, Japan, Korea, India, Southeast Asia and Rest of Asia-Pacific)
4.3.1. China Market Status and Outlook (2017-2027)
4.3.2. Japan Market Status and Outlook (2017-2027)
4.3.3. Korea Market Status and Outlook (2017-2027)
4.3.4. India Market Status and Outlook (2017-2027)
4.3.5. Southeast Asia Market Status and Outlook (2017-2027)
4.3.6. Rest of Asia-Pacific Market Status and Outlook (2017-2027)
4.4. South America (Brazil, Argentina, Columbia and Rest of South America)
4.4.1. Brazil Market Status and Outlook (2017-2027)
4.4.2. Argentina Market Status and Outlook (2017-2027)
4.4.3. Columbia Market Status and Outlook (2017-2027)
4.4.4. Rest of South America Market Status and Outlook (2017-2027)
4.5. Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa and Rest of MEA)
4.5.1. Saudi Arabia Market Status and Outlook (2017-2027)
4.5.2. United Arab Emirates Market Status and Outlook (2017-2027)
4.5.3. Egypt Market Status and Outlook (2017-2027)
4.5.4. Nigeria Market Status and Outlook (2017-2027)
4.5.5. South Africa Market Status and Outlook (2017-2027)
4.5.6. Turkey Market Status and Outlook (2017-2027)
4.5.7. Rest of Middle East and Africa Market Status and Outlook (2017-2027)
5. Customer Data Platform Market, By Type
5.1. Introduction
5.2. Global Customer Data Platform Revenue and Market Share by Type (2017-2027)
5.2.1. Global Customer Data Platform Revenue and Revenue Share by Type (2017-2027)
5.3. Engagement
5.3.1. Global Engagement Revenue and Growth Rate (2017-2027)
5.4. Analytics
5.4.1. Global Analytics Revenue and Growth Rate (2017-2027)
5.5. Access
5.5.1. Global Access Revenue and Growth Rate (2017-2027)
6. Customer Data Platform Market, By Component
6.1. Introduction
6.2. Global Customer Data Platform Revenue and Market Share by Component (2017-2027)
6.2.1. Global Customer Data Platform Revenue and Revenue Share by Component (2017-2027)
6.3. Services
6.3.1. Global Services Revenue and Growth Rate (2017-2027)
6.4. Solutions
6.4.1. Global Solutions Revenue and Growth Rate (2017-2027)
7. Customer Data Platform Market, By Delivery Mode
7.1. Introduction
7.2. Global Customer Data Platform Revenue and Market Share by Delivery Mode (2017-2027)
7.2.1. Global Customer Data Platform Revenue and Revenue Share by Delivery Mode (2017-2027)
7.3. On-Premises
7.3.1. Global On-Premises Revenue and Growth Rate (2017-2027)
7.4. Cloud
7.4.1. Global Cloud Revenue and Growth Rate (2017-2027)
8. Customer Data Platform Market, By Enterprise Size
8.1. Introduction
8.2. Global Customer Data Platform Revenue and Market Share by Enterprise Size (2017-2027)
8.2.1. Global Customer Data Platform Revenue and Revenue Share by Enterprise Size (2017-2027)
8.3. Large Enterprises
8.3.1. Global Large Enterprises Revenue and Growth Rate (2017-2027)
8.4. Small & Medium-Sized Enterprises (SMEs)
8.4.1. Global Small & Medium-Sized Enterprises (SMEs) Revenue and Growth Rate (2017-2027)
9. Customer Data Platform Market, By Application
9.1. Introduction
9.2. Global Customer Data Platform Revenue and Market Share by Application (2017-2027)
9.2.1. Global Customer Data Platform Revenue and Revenue Share by Application (2017-2027)
9.3. Security Management
9.3.1. Global Security Management Revenue and Growth Rate (2017-2027)
9.4. Customer Data Platform Marketing Data Segmentation
9.4.1. Global Customer Data Platform Marketing Data Segmentation Revenue and Growth Rate (2017-2027)
9.5. Customer Engagement & Retention
9.5.1. Global Customer Engagement & Retention Revenue and Growth Rate (2017-2027)
9.6. Personalized Recommendation
9.6.1. Global Personalized Recommendation Revenue and Growth Rate (2017-2027)
9.7. Campaign Management
9.7.1. Global Campaign Management Revenue and Growth Rate (2017-2027)
9.8. Predictive Analytics
9.8.1. Global Predictive Analytics Revenue and Growth Rate (2017-2027)
9.9. Other Applications
9.9.1. Global Other Applications Revenue and Growth Rate (2017-2027)
10. Customer Data Platform Market, By Vertical
10.1. Introduction
10.2. Global Customer Data Platform Revenue and Market Share by Vertical (2017-2027)
10.2.1. Global Customer Data Platform Revenue and Revenue Share by Vertical (2017-2027)
10.3. Healthcare & Life Sciences
10.3.1. Global Healthcare & Life Sciences Revenue and Growth Rate (2017-2027)
10.4. BFSI
10.4.1. Global BFSI Revenue and Growth Rate (2017-2027)
10.5. Automobile
10.5.1. Global Automobile Revenue and Growth Rate (2017-2027)
10.6. Retail & e-Commerce
10.6.1. Global Retail & e-Commerce Revenue and Growth Rate (2017-2027)
10.7. Energy & Utilities
10.7.1. Global Energy & Utilities Revenue and Growth Rate (2017-2027)
10.8. Media & Entertainment
10.8.1. Global Media & Entertainment Revenue and Growth Rate (2017-2027)
10.9. Travel & Hospitality
10.9.1. Global Travel & Hospitality Revenue and Growth Rate (2017-2027)
10.10. IT & Telecommunication
10.10.1. Global IT & Telecommunication Revenue and Growth Rate (2017-2027)
10.11. Other Verticals
10.11.1. Global Other Verticals Revenue and Growth Rate (2017-2027)
11. Customer Data Platform Market, By Region
11.1. Introduction
11.2. Global Customer Data Platform Revenue and Market Share by Regions
11.2.1. Global Customer Data Platform Revenue by Regions (2017-2027)
11.3. North America Customer Data Platform by Countries
11.3.1. North America Customer Data Platform Revenue and Growth Rate (2017-2027)
11.3.2. North America Customer Data Platform Revenue (Million USD) by Countries (2017-2027)
11.3.3. United States
11.3.3.1. United States Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.3.4. Canada
11.3.4.1. Canada Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.3.5. Mexico
11.3.5.1. Mexico Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.4. Europe Customer Data Platform by Countries
11.4.1. Europe Customer Data Platform Revenue and Growth Rate (2017-2027)
11.4.2. Europe Customer Data Platform Revenue (Million USD) by Countries (2017-2027)
11.4.3. Germany
11.4.3.1. Germany Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.4.4. France
11.4.4.1. France Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.4.5. UK
11.4.5.1. UK Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.4.6. Russia
11.4.6.1. Russia Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.4.7. Italy
11.4.7.1. Italy Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.4.8. Rest of Europe
11.4.8.1. Rest of Europe Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.5. Asia-Pacific Customer Data Platform by Countries
11.5.1. Asia-Pacific Customer Data Platform Revenue and Growth Rate (2017-2027)
11.5.2. Asia-Pacific Customer Data Platform Revenue (Million USD) by Countries (2017-2027)
11.5.3. China
11.5.3.1. China Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.5.4. Japan
11.5.4.1. Japan Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.5.5. Korea
11.5.5.1. Korea Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.5.6. India
11.5.6.1. India Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.5.7. Southeast Asia
11.5.7.1. Southeast Asia Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.5.8. Rest of Asia-Pacific
11.5.8.1. Rest of Asia-Pacific Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.6. South America Customer Data Platform by Countries
11.6.1. South America Customer Data Platform Revenue and Growth Rate (2017-2027)
11.6.2. South America Customer Data Platform Revenue (Million USD) by Countries (2017-2027)
11.6.3. Brazil
11.6.3.1. Brazil Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.6.4. Argentina
11.6.4.1. Argentina Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.6.5. Columbia
11.6.5.1. Columbia Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.6.6. Rest of South America
11.6.6.1. Rest of South America Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.7. Middle East and Africa Customer Data Platform by Countries
11.7.1. Middle East and Africa Customer Data Platform Revenue and Growth Rate (2017-2027)
11.7.2. Middle East and Africa Customer Data Platform Revenue (Million USD) by Countries (2017-2027)
11.7.3. Saudi Arabia
11.7.3.1. Saudi Arabia Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.7.4. United Arab Emirates
11.7.4.1. United Arab Emirates Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.7.5. Egypt
11.7.5.1. Egypt Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.7.6. Nigeria
11.7.6.1. Nigeria Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.7.7. South Africa
11.7.7.1. South Africa Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.7.8. Turkey
11.7.8.1. Turkey Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
11.7.9. Rest of Middle East and Africa
11.7.9.1. Rest of Middle East and Africa Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
12. Company Profiles
12.1. SessionM
12.1.1. Business Overview
12.1.2. Service Portfolio
12.1.3. Strategic Developments
12.1.4. Revenue and Market Share
12.2. Salesforce
12.2.1. Business Overview
12.2.2. Service Portfolio
12.2.3. Strategic Developments
12.2.4. Revenue and Market Share
12.3. Fospha
12.3.1. Business Overview
12.3.2. Service Portfolio
12.3.3. Strategic Developments
12.3.4. Revenue and Market Share
12.4. SAS Institute
12.4.1. Business Overview
12.4.2. Service Portfolio
12.4.3. Strategic Developments
12.4.4. Revenue and Market Share
12.5. Ensighten
12.5.1. Business Overview
12.5.2. Service Portfolio
12.5.3. Strategic Developments
12.5.4. Revenue and Market Share
12.6. Oracle
12.6.1. Business Overview
12.6.2. Service Portfolio
12.6.3. Strategic Developments
12.6.4. Revenue and Market Share
12.7. Reltio
12.7.1. Business Overview
12.7.2. Service Portfolio
12.7.3. Strategic Developments
12.7.4. Revenue and Market Share
12.8. SAP
12.8.1. Business Overview
12.8.2. Service Portfolio
12.8.3. Strategic Developments
12.8.4. Revenue and Market Share
12.9. Amperity
12.9.1. Business Overview
12.9.2. Service Portfolio
12.9.3. Strategic Developments
12.9.4. Revenue and Market Share
12.10. Nice
12.10.1. Business Overview
12.10.2. Service Portfolio
12.10.3. Strategic Developments
12.10.4. Revenue and Market Share
12.11. mParticle
12.11.1. Business Overview
12.11.2. Service Portfolio
12.11.3. Strategic Developments
12.11.4. Revenue and Market Share
12.12. Adobe
12.12.1. Business Overview
12.12.2. Service Portfolio
12.12.3. Strategic Developments
12.12.4. Revenue and Market Share
12.13. Lytics
12.13.1. Business Overview
12.13.2. Service Portfolio
12.13.3. Strategic Developments
12.13.4. Revenue and Market Share
12.14. Tealium
12.14.1. Business Overview
12.14.2. Service Portfolio
12.14.3. Strategic Developments
12.14.4. Revenue and Market Share
12.15. Ascent360
12.15.1. Business Overview
12.15.2. Service Portfolio
12.15.3. Strategic Developments
12.15.4. Revenue and Market Share
12.16. BlueConic
12.16.1. Business Overview
12.16.2. Service Portfolio
12.16.3. Strategic Developments
12.16.4. Revenue and Market Share
13. Global Customer Data Platform Market Competition, by Manufacturer
13.1. Global Customer Data Platform Revenue and Market Share by Manufacturer (2017-2017)
13.2. Global Customer Data Platform Price By Region (2017-2017)
13.3. Top 5 Customer Data Platform Manufacturer Market Share
13.4. Market Competition Trend
14. Customer Data Platform Market Forecast (2017-2027)
14.1. Global Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2027)
14.2. Customer Data Platform Market Forecast by Regions (2017-2027)
14.2.1. North America Customer Data Platform Market Forecast (2017-2027)
14.2.1.1. United States Customer Data Platform Market Forecast (2017-2027)
14.2.1.2. Canada Customer Data Platform Market Forecast (2017-2027)
14.2.1.3. Mexico Customer Data Platform Market Forecast (2017-2027)
14.2.2. Europe Customer Data Platform Market Forecast (2017-2027)
14.2.2.1. Germany Customer Data Platform Market Forecast (2017-2027)
14.2.2.2. France Customer Data Platform Market Forecast (2017-2027)
14.2.2.3. UK Customer Data Platform Market Forecast (2017-2027)
14.2.2.4. Russia Customer Data Platform Market Forecast (2017-2027)
14.2.2.5. Italy Customer Data Platform Market Forecast (2017-2027)
14.2.2.6. Rest of Europe Customer Data Platform Market Forecast (2017-2027)
14.2.3. Asia-Pacific Customer Data Platform Market Forecast (2017-2027)
14.2.3.1. China Customer Data Platform Market Forecast (2017-2027)
14.2.3.2. Japan Customer Data Platform Market Forecast (2017-2027)
14.2.3.3. Korea Customer Data Platform Market Forecast (2017-2027)
14.2.3.4. India Customer Data Platform Market Forecast (2017-2027)
14.2.3.5. Southeast Asia Customer Data Platform Market Forecast (2017-2027)
14.2.3.6. Rest of Asia-Pacific Customer Data Platform Market Forecast (2017-2027)
14.2.4. South America Customer Data Platform Market Forecast (2017-2027)
14.2.4.1. Brazil Customer Data Platform Market Forecast (2017-2027)
14.2.4.2. Argentina Customer Data Platform Market Forecast (2017-2027)
14.2.4.3. Columbia Customer Data Platform Market Forecast (2017-2027)
14.2.4.4. Rest of South America Customer Data Platform Market Forecast (2017-2027)
14.2.5. Middle East and Africa Customer Data Platform Market Forecast (2017-2027)
14.2.5.1. Saudi Arabia Customer Data Platform Market Forecast (2017-2027)
14.2.5.2. United Arab Emirates Customer Data Platform Market Forecast (2017-2027)
14.2.5.3. Egypt Customer Data Platform Market Forecast (2017-2027)
14.2.5.4. Nigeria Customer Data Platform Market Forecast (2017-2027)
14.2.5.5. South Africa Customer Data Platform Market Forecast (2017-2027)
14.2.5.6. Turkey Customer Data Platform Market Forecast (2017-2027)
14.2.5.7. Rest of Middle East and Africa Customer Data Platform Market Forecast (2017-2027)
14.3. Customer Data Platform Market Forecast by Type (2017-2027)
14.3.1. Customer Data Platform Forecast by Type (2017-2027)
14.3.2. Customer Data Platform Market Share Forecast by Type (2017-2027)
14.4. Customer Data Platform Market Forecast by Component (2017-2027)
14.4.1. Customer Data Platform Forecast by Component (2017-2027)
14.4.2. Customer Data Platform Market Share Forecast by Component (2017-2027)
14.5. Customer Data Platform Market Forecast by Delivery Mode (2017-2027)
14.5.1. Customer Data Platform Forecast by Delivery Mode (2017-2027)
14.5.2. Customer Data Platform Market Share Forecast by Delivery Mode (2017-2027)
14.6. Customer Data Platform Market Forecast by Enterprise Size (2017-2027)
14.6.1. Customer Data Platform Forecast by Enterprise Size (2017-2027)
14.6.2. Customer Data Platform Market Share Forecast by Enterprise Size (2017-2027)
14.7. Customer Data Platform Market Forecast by Application (2017-2027)
14.7.1. Customer Data Platform Forecast by Application (2017-2027)
14.7.2. Customer Data Platform Market Share Forecast by Application (2017-2027)
14.8. Customer Data Platform Market Forecast by Vertical (2017-2027)
14.8.1. Customer Data Platform Forecast by Vertical (2017-2027)
14.8.2. Customer Data Platform Market Share Forecast by Vertical (2017-2027)
List of Tables
15. List of Tables and Figures
Figure United States Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Canada Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Mexico Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Germany Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure France Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure UK Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Russia Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Italy Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Rest of Europe Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure China Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Japan Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Korea Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure India Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Southeast Asia Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Rest of Asia-Pacific Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Brazil Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Argentina Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Columbia Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Rest of South America Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Saudi Arabia Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure United Arab Emirates Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Egypt Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Nigeria Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure South Africa Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Turkey Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Figure Rest of Middle East and Africa Customer Data Platform Revenue (Million USD) and Growth Rate (2017-2025)
Table Global Customer Data Platform Revenue and Revenue Share by Type (2017-2018)
Figure Global Engagement Revenue and Growth Rate (2017-2018)
Figure Global Analytics Revenue and Growth Rate (2017-2018)
Figure Global Access Revenue and Growth Rate (2017-2018)
Table Global Customer Data Platform Revenue and Revenue Share by Component (2017-2018)
Figure Global Services Revenue and Growth Rate (2017-2018)
Figure Global Solutions Revenue and Growth Rate (2017-2018)
Table Global Customer Data Platform Revenue and Revenue Share by Delivery Mode (2017-2018)
Figure Global On-Premises Revenue and Growth Rate (2017-2018)
Figure Global Cloud Revenue and Growth Rate (2017-2018)
Table Global Customer Data Platform Revenue and Revenue Share by Enterprise Size (2017-2018)
Figure Global Large Enterprises Revenue and Growth Rate (2017-2018)
Figure Global Small & Medium-Sized Enterprises (SMEs) Revenue and Growth Rate (2017-2018)
Table Global Customer Data Platform Revenue and Revenue Share by Application (2017-2018)
Figure Global Security Management Revenue and Growth Rate (2017-2018)
Figure Global Customer Data Platform Marketing Data Segmentation Revenue and Growth Rate (2017-2018)
Figure Global Customer Engagement & Retention Revenue and Growth Rate (2017-2018)
Figure Global Personalized Recommendation Revenue and Growth Rate (2017-2018)
Figure Global Campaign Management Revenue and Growth Rate (2017-2018)
Figure Global Predictive Analytics Revenue and Growth Rate (2017-2018)
Figure Global Other Applications Revenue and Growth Rate (2017-2018)
Table Global Customer Data Platform Revenue and Revenue Share by Vertical (2017-2018)
Figure Global Healthcare & Life Sciences Revenue and Growth Rate (2017-2018)
Figure Global BFSI Revenue and Growth Rate (2017-2018)
Figure Global Automobile Revenue and Growth Rate (2017-2018)
Figure Global Retail & e-Commerce Revenue and Growth Rate (2017-2018)
Figure Global Energy & Utilities Revenue and Growth Rate (2017-2018)
Figure Global Media & Entertainment Revenue and Growth Rate (2017-2018)
Figure Global Travel & Hospitality Revenue and Growth Rate (2017-2018)
Figure Global IT & Telecommunication Revenue and Growth Rate (2017-2018)
Figure Global Other Verticals Revenue and Growth Rate (2017-2018)
Table Global Customer Data Platform Revenue by Regions (2017-2018)
Figure North America Customer Data Platform Growth Rate (2017-2018)
Figure North America Customer Data Platform Revenue and Growth Rate (2017-2018)
Figure North America Customer Data Platform by Countries (2017-2018)
Figure North America Customer Data Platform Revenue (Million USD) by Countries (2017-2018)
Figure United States Customer Data Platform Growth Rate (2017-2018)
Figure United States Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Canada Customer Data Platform Growth Rate (2017-2018)
Figure Canada Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Mexico Customer Data Platform Growth Rate (2017-2018)
Figure Mexico Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Europe Customer Data Platform Growth Rate (2017-2018)
Figure Europe Customer Data Platform Revenue and Growth Rate (2017-2018)
Figure Europe Customer Data Platform by Countries (2017-2018)
Figure Europe Customer Data Platform Revenue (Million USD) by Countries (2017-2018)
Figure Germany Customer Data Platform Growth Rate (2017-2018)
Figure Germany Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure France Customer Data Platform Growth Rate (2017-2018)
Figure France Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure UK Customer Data Platform Growth Rate (2017-2018)
Figure UK Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Russia Customer Data Platform Growth Rate (2017-2018)
Figure Russia Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Italy Customer Data Platform Growth Rate (2017-2018)
Figure Italy Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Rest of Europe Customer Data Platform Growth Rate (2017-2018)
Figure Rest of Europe Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Asia-Pacific Customer Data Platform Growth Rate (2017-2018)
Figure Asia-Pacific Customer Data Platform Revenue and Growth Rate (2017-2018)
Figure Asia-Pacific Customer Data Platform by Countries (2017-2018)
Figure Asia-Pacific Customer Data Platform Revenue (Million USD) by Countries (2017-2018)
Figure China Customer Data Platform Growth Rate (2017-2018)
Figure China Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Japan Customer Data Platform Growth Rate (2017-2018)
Figure Japan Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Korea Customer Data Platform Growth Rate (2017-2018)
Figure Korea Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure India Customer Data Platform Growth Rate (2017-2018)
Figure India Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Southeast Asia Customer Data Platform Growth Rate (2017-2018)
Figure Southeast Asia Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Rest of Asia-Pacific Customer Data Platform Growth Rate (2017-2018)
Figure Rest of Asia-Pacific Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure South America Customer Data Platform Growth Rate (2017-2018)
Figure South America Customer Data Platform Revenue and Growth Rate (2017-2018)
Figure South America Customer Data Platform by Countries (2017-2018)
Figure South America Customer Data Platform Revenue (Million USD) by Countries (2017-2018)
Figure Brazil Customer Data Platform Growth Rate (2017-2018)
Figure Brazil Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Argentina Customer Data Platform Growth Rate (2017-2018)
Figure Argentina Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Columbia Customer Data Platform Growth Rate (2017-2018)
Figure Columbia Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Rest of South America Customer Data Platform Growth Rate (2017-2018)
Figure Rest of South America Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Middle East and Africa Customer Data Platform Growth Rate (2017-2018)
Figure Middle East and Africa Customer Data Platform Revenue and Growth Rate (2017-2018)
Figure Middle East and Africa Customer Data Platform by Countries (2017-2018)
Figure Middle East and Africa Customer Data Platform Revenue (Million USD) by Countries (2017-2018)
Figure Saudi Arabia Customer Data Platform Growth Rate (2017-2018)
Figure Saudi Arabia Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure United Arab Emirates Customer Data Platform Growth Rate (2017-2018)
Figure United Arab Emirates Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Egypt Customer Data Platform Growth Rate (2017-2018)
Figure Egypt Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Nigeria Customer Data Platform Growth Rate (2017-2018)
Figure Nigeria Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure South Africa Customer Data Platform Growth Rate (2017-2018)
Figure South Africa Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Turkey Customer Data Platform Growth Rate (2017-2018)
Figure Turkey Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Figure Rest of Middle East and Africa Customer Data Platform Growth Rate (2017-2018)
Figure Rest of Middle East and Africa Customer Data Platform Revenue (Millions USD) and Growth Rate (2017-2018)
Table SessionM Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Salesforce Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Fospha Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table SAS Institute Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Ensighten Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Oracle Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Reltio Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table SAP Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Amperity Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Nice Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table mParticle Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Adobe Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Lytics Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Tealium Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table Ascent360 Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Table BlueConic Customer Data Platform Price, Revenue, Gross Margin and Market Share (2017-2017)
Figure Global Customer Data Platform Market Share by Manufacturer
Figure Global Customer Data Platform Revenue and Market Share by Manufacturer
Table Global Customer Data Platform Price by Region (2017-2017)
Figure Top 5 Customer Data Platform Manufacturer (Revenue) Market Share
Figure Market Competition Trend
Figure Global Customer Data Platform Revenue (Millions USD) and Growth Rate (2018-2025)
Table Customer Data Platform Market Forecast by Regions (2018-2025)
Figure North America Customer Data Platform Market Forecast (2018-2025)
Figure United States Customer Data Platform Market Forecast (2018-2025)
Figure Canada Customer Data Platform Market Forecast (2018-2025)
Figure Mexico Customer Data Platform Market Forecast (2018-2025)
Figure Europe Customer Data Platform Market Forecast (2018-2025)
Figure Germany Customer Data Platform Market Forecast (2018-2025)
Figure France Customer Data Platform Market Forecast (2018-2025)
Figure UK Customer Data Platform Market Forecast (2018-2025)
Figure Russia Customer Data Platform Market Forecast (2018-2025)
Figure Italy Customer Data Platform Market Forecast (2018-2025)
Figure Rest of Europe Customer Data Platform Market Forecast (2018-2025)
Figure Asia-Pacific Customer Data Platform Market Forecast (2018-2025)
Figure China Customer Data Platform Market Forecast (2018-2025)
Figure Japan Customer Data Platform Market Forecast (2018-2025)
Figure Korea Customer Data Platform Market Forecast (2018-2025)
Figure India Customer Data Platform Market Forecast (2018-2025)
Figure Southeast Asia Customer Data Platform Market Forecast (2018-2025)
Figure Rest of Asia-Pacific Customer Data Platform Market Forecast (2018-2025)
Figure South America Customer Data Platform Market Forecast (2018-2025)
Figure Brazil Customer Data Platform Market Forecast (2018-2025)
Figure Argentina Customer Data Platform Market Forecast (2018-2025)
Figure Columbia Customer Data Platform Market Forecast (2018-2025)
Figure Rest of South America Customer Data Platform Market Forecast (2018-2025)
Figure Middle East and Africa Customer Data Platform Market Forecast (2018-2025)
Figure Saudi Arabia Customer Data Platform Market Forecast (2018-2025)
Figure United Arab Emirates Customer Data Platform Market Forecast (2018-2025)
Figure Egypt Customer Data Platform Market Forecast (2018-2025)
Figure Nigeria Customer Data Platform Market Forecast (2018-2025)
Figure South Africa Customer Data Platform Market Forecast (2018-2025)
Figure Turkey Customer Data Platform Market Forecast (2018-2025)
Figure Rest of Middle East and Africa Customer Data Platform Market Forecast (2018-2025)
Figure Global Customer Data Platform Forecast by Type (2018-2025)
Figure Global Customer Data Platform Market Share Forecast by Type (2018-2025)
Figure Global Customer Data Platform Forecast by Type (2018-2025)
Figure Global Customer Data Platform Forecast by Component (2018-2025)
Figure Global Customer Data Platform Market Share Forecast by Component (2018-2025)
Figure Global Customer Data Platform Forecast by Component (2018-2025)
Figure Global Customer Data Platform Forecast by Delivery Mode (2018-2025)
Figure Global Customer Data Platform Market Share Forecast by Delivery Mode (2018-2025)
Figure Global Customer Data Platform Forecast by Delivery Mode (2018-2025)
Figure Global Customer Data Platform Forecast by Enterprise Size (2018-2025)
Figure Global Customer Data Platform Market Share Forecast by Enterprise Size (2018-2025)
Figure Global Customer Data Platform Forecast by Enterprise Size (2018-2025)
Figure Global Customer Data Platform Forecast by Application (2018-2025)
Figure Global Customer Data Platform Market Share Forecast by Application (2018-2025)
Figure Global Customer Data Platform Forecast by Application (2018-2025)
Figure Global Customer Data Platform Forecast by Vertical (2018-2025)
Figure Global Customer Data Platform Market Share Forecast by Vertical (2018-2025)
Figure Global Customer Data Platform Forecast by Vertical (2018-2025)
Please Note: Data related to the Companies are subject to Availability
Research Methodology
We use both primary as well as secondary research for our market surveys, estimates and for developing forecast. Our research process commence by analyzing the problem which enable us to design the scope for our research study. Our research process is uniquely designed with enough flexibility to adjust according to changing nature of products and markets, while retaining core element to ensure reliability and accuracy in research findings. We understand both macro and micro-economic factors to evaluate and forecast different market segments.
Data Mining
Data is extensively collected through various secondary sources such as annual reports, investor presentations, SEC filings, and other corporate publications. We also refer trade magazines, technical journals, paid databases such as Factiva and Bloomberg, industry trade journals, scientific journals, and social media data to understand market dynamics and industry trends. Further, we also conduct primary research to understand market drivers, restraints, opportunities, challenges, and competitive scenario to build our analysis.
Data Collection Matrix
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Data Collection Matrix |
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Demand Side |
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Primary Data Sources |
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Secondary Data Sources |
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Market Modeling and Forecasting
We use epidemiology and capital equipment-based models to forecast market size of different segments at country and regional level.
- Epidemiology-based Forecasting Model: This method uses epidemiology data gathered through various publications and from physicians to estimate population of patients, flow of treatment of individual disease and therapies. The data collected through this method includes statics on incidence of disease, population suffering from disease, and treatment population. This method is used to understand:
- Number of patients for particular device or medical procedure and
- Repeated use of particular device depending on health and condition of patient
- Capital-based Forecasting Model: This method of forecasting is based on number of replacements, installed-based and new sales of capital equipment used in various healthcare and diagnostic centers. These three parameters are calculated and forecast is developed. Installation base is calculated as average number of units per facility; while sales for particular year is calculated from number of new and replace units. Secondary data is collected through various supply chain intermediaries and opinion leaders to arrive at installation and sales rate. These techniques help our analysts in validating market and developed market estimates and forecast.
We do forecast on basis of several parameters such as market drivers, market opportunities, industry trends government regulations, raw materials supply and trade dynamics to ensure relevance of forecast with market scenario. With increasing need to granulized information, we used bottom-up methodology for forecasting where we evaluate each regional segment differently and combined all forecast to develop final market forecast.
Data Validation
We believe primary research is a very important tool in analyzing and forecasting different markets. In order to make sure accuracy of our findings, our team conducts primary interviews at every stage of research to gain deep insights into current business environment and future trends and key developments in market. This includes use of various methods such as telephonic interviews, focus groups, face to face interviews and questionnaires to validate our research from all aspects. We validate our data through primary research from key industry leaders such as CEO, product managers, marketing managers, suppliers, distributors, and consumers are frequently interviewed. These interviews provide valuable insights which help us to have better market understanding besides validating our estimates and forecast.
Data Triangulation
Industry Analysis
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Qualitative Data |
Quantitative Data (2017-2025) |
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